25 February 2020

Jaguar Global Car Sales : 2019 (By Nation)


Jaguar global sales were 161,600 for 2019, down 10.6% on a very successful 2018. Jag was 51% up on the  average for the past decade so the year wasn't a poor year at all. 2020 will be a challenge for all car makers.

Below, green is up, salmon down but an increased share of the total and the dreaded yellow is down more than the 10.6% average. The numbers are as accurate as possible and it covers a 98.8% of the total.


18 19 Country 2019 % +/-

2 1 UK 36,069 22.3% -3%

3 2 USA 31,051 19.2% 3%

1 3 China 29,451 18.2% -21%

4 4 Germany 8,703 5.4% -8%

5 5 Italy 8,062 5.0% -13%

9 6 Canada 3,736 2.3% -14%

7 7 France 3,638 2.3% -21%

8 8 Spain 3,387 2.1% -23%

19 9 Norway 3,263 2.0% 140%

12 10 Japan 3,259 2.0% 0%

10 11 Belgium 3,174 2.0% -20%

11 12 Korea 2,484 1.5% -33%

13 13 Australia 2,274 1.4% -15%

15 14 Switzerland 2,220 1.4% 13%

16 15 Brazil 1,814 1.1% 0%

14 16 Russia 1,738 1.1% -31%

22 17 Taiwan 1,673 1.0% 49%

6 18 Netherlands 1,325 0.8% -71%

17 19 Poland 1,283 0.8% -18%

25 20 Sweden 1,160 0.7% 86%

18 21 India 1,089 0.7% -23%

20 22 RSA 975 0.6% -26%

21 23 Austria 828 0.5% -28%

24 24 Luxembourg 588 0.4% -22%

29 25 NZ 555 0.3% 36%

23 26 Portugal 479 0.3% -44%

26 27 Ireland 461 0.3% -25%

30 28 Singapore 336 0.2% -17%

38 29 Ukraine 334 0.2% 61%

28 30 Morocco 331 0.2% -29%

31 31 Mexico 303 0.2% -11%

33 32 Czech Rep 299 0.2% 8%

27 33 Denmark 260 0.2% -49%

37 34 Turkey 244 0.2% 11%

36 35 Finland 242 0.1% 7%

32 36 Chile 217 0.1% -28%

35 37 Romania 212 0.1% -9%

34 38 Lebanon 208 0.1% -24%

39 39 Slovakia 200 0.1% 0%

50 40 Egypt 178 0.1% 263%

42 41 Slovenia 158 0.1% -1%

41 42 Israel 139 0.1% -14%

46 43 Kazakhstan 127 0.1% 35%

49 43 Serbia 127 0.1% 123%

45 45 Greece 126 0.1% 3%

40 46 Hungary 122 0.1% -33%

43 47 Colombia 115 0.1% -17%

44 48 Cyprus 112 0.1% -11%

47 49 Mauritius 86 0.1% 12%

52 49 Iceland 86 0.1% 95%

48 51 Bulgaria 71
16%

54 51 Estonia 71
78%

50 53 Croatia 48
-2%

55 54 Moldova 35
-5%

57 55 Bosnia-Herzego 24
20%

53 56 Malaysia 20
-52%

56 57 Argentina 17
-53%

62 58 Montenegro 14
250%

58 59 Myanmar 10
-29%

60 60 San Marino 9
50%

60 61 Uruguay 6
0%

59 62 Liechtenstein 5
-38%


Others 1,970 1.2%

Listed Sales 159,631

Actual Sales 161,601
-11%

5 comments:

  1. Luxembourg at half the size of sales compared to India? How can that be? I know its not a superhuge market, but still... And you complain about the Brits not having national pride? :)

    ReplyDelete
  2. I don't understand your point zoldfulu.

    ReplyDelete
    Replies
    1. Given the massive population and the close ties to the Tata corporation, I was merely a bit surprised that the sales in India was so low.

      It is a home market for JLR, one would expect that the rich (or the public procurements) in India would favor their own conglomerate.

      Delete
    2. I understand now. The difference is the size of the premium market in each country. Luxembourgers buy more of such cars than people in India. So JLR does have a higher penetration in India of the premium segment, although not by that much. I wonder if Indian premium car buyers see JLR as 'their' car company.

      Delete
    3. It is still striking to see, an emerging market with 1.5 billion inhabitants, and sales around the size of Luxembourg. I recall that Hungary somehow managed to procure a fleet of B Class as police patrol cars once Mercedes opened its factory. The Belgians also use Volvos as police cars. Usually those countries that host production will develop stronger ties. The dutch still buy a lot of Volvos, but also run active classic car clubs for the Swedesh brand.

      I am just surprised that all of that is missing from India. Also I dont see such potential (neither market nor affection) in Slovakia.

      I think, Volvo did a better job in finding markets with its production sites...

      Delete