Registrations were up 218% in April and +143% in the first four months of the year. That is based on a poor start to 2025 (down 44%), so it accentuates the positive in a way that could be a little exaggerated. The 2025 share below is for a full year. The sort of increase in 2026 makes the share +/- column look worse than it is.
Toyota was the best selling brand here for some time, with 2019 being the last year it was ranked #1. With electric cars now being so popular and Chinese brands aggressively active in this, a special administrative region of China, a comeback seems unlikely.
Looking at the top brands in more detail.
Tesla: Y (2,460) and 3 (1,972) are the two models sold here.
BYD: Atto 2 (1,911) and Sealion 7 (1,451) make up 90% of the total.
GAC Aion: UT (1,169), ES (885) and Y (586) lead the way.
Zeekr: 7X (1,882) and 009 (553) account for 98% of sales.
Toyota: bZ3X (1,342) does 80% of the registrations on its own.
Data source: HK Transport Department.
Picture source: Zeekr (X) and GAC Aion (ES) Hong Kong.





