Land Rover Sales USA By Model: 2001-2015

A big country requires a big car

The USA is a key market for Land Rover. Not only in the last 15 years, over 627,000 units have been sold there, they are also larger models. While the Range Rover Sport (RRS), Range Rover and Discovery have all sold just over 160,000 each in this period, the Freelander only managed 69,000 units. It's replacement, the Discovery Sport (DS) is separated here but if added nearly 77,000 sales.

The RRS hit the ground running and has been the best selling model since 2006. 2015 was a record for the RRS as too the Range Rover. The Evoque has done well but cannot quite match those two biggest selling models. The DS will do better than the outgoing Freelander due to its larger size. The Discovery is a solid selling model, but didn't do so well for some years. It had a good 2015 however.

If you look at the 'Total' column, yellow is under 30,000, blue 30-49,000, pink 50-69,000 and green 70,000+. From that it is plain the last three years have been stellar for LR USA. A full year of DS sales should make 2016 another successful year.

Yr	RR Sp	R Rov	Evoque	Dis Sp	Disco	Freel	Total
2001	-	5,770	-	-	20,100	1,330	27,200
2002	-	8,550	-	-	17,420	15,020	40,990
2003	-	12,090	-	-	17,420	9,530	39,040
2004	-	13,540	-	-	16,530	5,430	35,500
2005	10,440	13,430	-	-	20,160	2,140	46,170
2006	18,760	12,040	-	-	16,930	40	47,770
2007	16,990	12,320	-	-	11,040	9,200	49,550
2008	11,680	8,150	-	-	3,860	5,520	29,210
2009	11,360	7,310	-	-	3,200	4,430	26,300
2010	12,350	8,750	-	-	7,120	3,650	31,870
2011	15,330	9,760	2,250	-	7,980	2,780	38,100
2012	16,490	7,840	8,900	-	7,320	3,110	43,660
2013	15,980	12,220	11,400	-	7,090	3,320	50,010
2014	17,900	12,830	12,440	-	4,680	3,620	51,470
2015	21,460	17,820	14,580	7,610	9,030	80	70,580
Tot	168,740	162,420	49,570	7,610	169,880	69,200	627,420

For an earlier series, simply click on the dates: 

1987-2000, 2001-2012 & Summary.