In 1974, Citroën went bankrupt and was taken over by rival Peugeot. Maserati was sold off and a truck manufacturer it bought in 1967 was sold to Renault. The LN/A model was released (based on the Peugeot 104) and the Visa replaced the Ami. production went from 425,000 in 1969 to over 730,000 in 1979. 130,000 units were added from 1974 to '79. Things were quickly turning around.
Below is production by model and then a brief summary of each car released in the period.
Data source: Freyssenet.com
Visa picture: classiccarcatalogue.com
|Cafe patrons nearly sent scattering by wayward GS driver|
GS: As European Cart of the Year in 1971, it was class leading in its day. Yet the production numbers didn't reflect that and for all the money spent on it sales were not high enough.
CX: A large luxury car that was voted European Car of the Year in 1975. It had excellent aerodynamics and the last true Citroën in style, being technically advanced as bigger Citroëns were.
LN/LNA: A new super mini with a Peugeot 104 body showed how Citroën was going to be handled by Peugeot. A more frugal way of operating was needed but this would mean Citroën cars would become similar to Peugeots. The LN was just for France but the more powerful LNA exported too. It did the job but not a big seller.
|Visa owners turn up for car parking course. Some work needed then|
Visa: This was a better attempt than the LN and was reasonably popular. It had that idiosyncratic 'Frenchness' about it which was more Citroën than Peugeot.
Summary: In the 1970's business reality arrived at Citroën and costs would be managed better. While Peugeot promised to keep the character of each brand separate, it made more economic sense for Citroën to become more Peugeot and that is what started to happen.
Other years: 1945-59, 1960-69, 1980-89, 1990-99, 2000-09.
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