BMW MINI Global Deliveries : 2023-25

Retro models rarely last too long. An initial flurry and then it's over. The MINI has lasted very well and still sells strongly. In an industry where models grow with each new generation MINI has also fallen victim. 

MINI hit 300,000 deliveries in 2012 and stayed above that until 2022 when it slipped just below. 2023 did likewise and then a drop in 2024, one that you have to go back to 2010 to see it lower. 

Was the grim reaper sharpening his scythe? No. The fourth generation has arrived and sales went back up, but not to the heights it has achieved in the past. It is still a popular car that's fun to drive. 288,300 deliveries and an 18% increase confirm that. 

BMW doesn't post regional sales for MINI. Europe and North America are major destinations for shipments. I don't know how the US's tariffs are going to affect sales there. For now, at least, 2025 was a success.