10 March 2025

Australia Pick Up Sales : 2024-25 (Jan-Feb '25)





Pick up trucks or utes as they are sometimes called are popular in Australia. Previously there weren't always a lot of models to choose from but that is changing and rapidly. 

In Australia converting US trucks to right hand drive has increased choice although the conversion puts them at the high end of the price range.

Now Chinese sourced models are arriving in greater numbers and making waves. The BYD Shark is a new entrant in 2025 that is immediately enjoying success and JAC has hit the road too. In addition Kia will soon enter the fray.

Ford (with the top selling Ranger) and Japanese models are not going to have it all their own way in future. How much difference the new arrivals make is still to be determined.

Data source: VFACTS.

Photos: JAC & Kia Australia.

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