Volvo deliveries are down 9% for the six months to June. 354,000 units for 2025 is down by just over 34,000. So what is hot and what is not?
Models: The XC60 (picture above), XC90 and EX90 did well enough but the rest of the range was down and substantially. The EM90 electric MPV (picture bottom of page) made for the Chinese market seems to have flopped badly from the very beginning.
Data & picture source: Volvo Cars.
Regions: Europe accounted for nearly half the sales this year (48%). Foreign brands have been suffering in China and despite Chinese ownership, Volvo hasn't been entirely immune. That said. a 10% fall is better than many.
The US is the only region that has improved but I wonder if that was due to customers buying before prices rise. If so, we should see the effect of that for the remainder of the year.
BEV Regions: Volvo was going to be an electric car brand only by 2030 but that is no longer the plan. That is an obvious decision to make as we can see below. Electric sales are down 23% in 2025. The main region for Volvo regarding BEVs is Europe and that is down 32% YTD.
No comments:
Post a Comment