Russia / Poland Premium Brand Comparison 2014

Alfa Romeo not really wanted in Russia

The difference in size of the markets is unsurprisingly sizable 1:6.7, or for every 100 cars/LCVs sold in Poland 669 were in Russia. So any cars that are under that ratio are favoured in Poland (pale blue), while preference in Russia is for a make with 6.7 or higher (yellow).

Many of the luxury marques such as Bentley and Ferrari are not published by AEB, the Russian agency that releases data so they cannot be included. Like the mainstream side, Italy does better in Poland as do all the German makes. Also again, all the Asian marques do better in Russia. What is different is how Jaguar and Land Rover is heavily favoured in Russia, which is a quite a departure from any other European make. However, Porsche is just on the Polish side. Acura and Cadillac are big sellers in Russia but not seen in Poland.

	Brand	Russia	Poland	Ratio
	Alfa Romeo	96	756	0.1
	MINI	1,750	901	1.9
	Volvo	15,421	5,834	2.6
	BMW	35,504	7,714	4.6
	Audi	34,014	7,014	4.8
	Mercedes	60,185	10,657	5.6
	Porsche	4,707	708	6.6
	Jaguar	1,628	178	9.1
	Lexus	19,149	1,722	11.1
	Infiniti	8,983	411	21.9
	Land Rover	21,148	803	26.3
	Acura	1,106
	Cadillac	1,324

Data source: AEB Russia and Carmarket.com in Poland.

The Range Rover Evoque enjoying a night out sightseeing