Registrations in Albania amounted to 10,066, but the amazing thing is that it took 82 brands to achieve that. 21 of them sold two cars or less and the are not included below. Many of the registrations don't appear to be through an official importer, but they are new so I've counted them.
2025 was up 30% for the year and when compared to the average for the previous five years, it was up 133%! BEVs account for nearly half of all sales, driven (hmm) by no VAT (sales tax) being applied to them.
BYD is the leading brand and decisively so. In 2023 it arrived in the country and reached 13th; in 2024 5th. Volkswagen was the top brand for the previous three years but it now resides in second place.
Hyundai was the leader before that but is now 5th, so nothing can be taken for granted. Škoda has slipped one place to 3rd and likewise Fiat down one to 4th. Audi moved up five spots.
The aforementioned proliferation of brands has been driven by new Chinese entrants. One is Fangchengbao (not a typo), which is a BYD brand described as offering luxury electric SUVs. Consumers in Albania certainly can't complain about a lack of choice.
For 2024 sales, click here.
Data source: DPSHTRR.
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