I used to write about Venezuela, sales by brand and sales by model data provided by Cavanez. Local assembly collapsed and car sales all but dried up. Then things have recently taken a turn for the better. Reports in the media indicated the industry was returning and local assembly was growing.
In 2022, 8,300 vehicles were sold, dropping to 7,313 the following year. In 2024, a jump to 17,558 units. For 2023, just 72 vehicles were assembled and then in 2024 4,384 units. This was still tiny compared to the boom times. Back in 2007, nearly half a million vehicles were delivered in what has always been a volatile market.
Still, huge pent up demand is finally being addressed. In a country where a used car can cost more than a new one, any respite would be most welcome.
To the right is a chart of sales that have been released to the public.
Chinese brand JAC is doing really well, with vehicles hitting the road in numbers.
Toyota was top in 2024, but despite an 80% increase, it yielded its top spot. Changan retained its third place.
I usually do market share variance but in this instance the extreme right column (Inc +/-) is sales variance. In this case all going up.
As to how the current political situation will affect vehicle sales going forward is uncertain. The demand is there but there are many other factors that need to align in order to push sales forward.
Data Cavanez. Photos JAC Venezuela (Arena & Adventura).
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