31 January 2025

Nissan Global Production & Sales : 2023/24











Nissan is open with its global data, something few companies are so hats off to them for that. The data below includes Nissan, Infiniti and the Venucia/DongFeng joint venture in China. First, we look at production by country and then sales by region. 

Production: Over the last two years there has been a shift in where Nissan vehicles are made. More precisely, Mexico and China. The former has increased from 12% of the total to 21%, eclipsing China as the largest manufacturing country for Nissan. China has dropped from 33% to 21% so has now gone below Japan into third. 

Total production was down 9%, based on lower Chinese volume. Despite that, overseas production is up at 79%, high by Japanese car company standards. The top three production nations are all 21% for 2024. 


Regional sales: It follows production as one would likely expect. China isn't as important as it used to be and managing the decline in that market while maintaining solid global sales figures is impressive. Japanese sales contribute 14% of the total, a percentage that's been held for the past three years. 

In 2023, production exceeded sales by 70,000 units. For 2024, it swung the other way to 219,600 so a large reduction in stock levels.  

For Nissan/Infiniti Europe Sales 2024 by model, simply click here
For Nissan/Infiniti USA Sales 2024 by model, simply click here

Data & picture source: Nissan. 

3 comments:

  1. Do the 2023 and 2022 data rerpesent full year sales?
    It would be reasonable to mention it. 30% drop is still significiant if 25% are missing from the year, but a Q1-3 2023 data would be a better baseline...

    ReplyDelete
    Replies
    1. I mentioned it at the end of the first paragraph.

      Delete
  2. The second chart of regional sales wasn't updated from the six months figures si I've done that now.

    ReplyDelete