31 March 2020

Bentley Global Production (By Model) : 2018-19

The Bentayga SUV

Production was up 12% in 2018 and a massive 58% in 2019. After a few challenging years, Bentley is on the way back to healthy profitability. The Mulsanne had its last full year of production, as it will be replaced by a new Flying Spur which is moving up market to fill the space. A suitable result for the marque's 100th anniversary year.

The SUV is taking over from the car as the preferred mode of transport, even for prestigious marques. The Bentayga took 51% of production volume in 2018 but was overtaken by a rampant Continental model in 2019, despite registering a 28% rise in output. It was the victim of a new Conti model that soared like an eagle taken up by a thermal updraft.

16 17 18 19 Models 2019 % +/-
2018 % +/-
2 2 2 1 Continental 6,653 53.5% 132% 2,869 36.4% 2%
Coupé 3,903
37% 2,841
111%
Convertible 2,750

28
-98%
1 1 1 2 Bentayga 5,232 42.1% 28% 4,072 51.6% -16%
4 4 4 3 Mulsanne 443 3.6% -19% 547 6.9% -8%
3 3 3 4 Flying Spur 102 0.8% -94% 1,627 20.6% -29%

Total 12,430
58% 7,884
12%


The Flying Spur

Regional Sales. The figures below are very different from above, with 2018 production numbers well down on sales. I assume it was to realign supply until the new Continental came on stream. Sales were 11,600 and deliveries - as shown below - 11.000.  

Region 2019 % +/-
2018 % +/-
Europe/Other 4,983 45.3% 3% 4,841 46.1% -10%
Asia Pacific 3,102 28.2% -9% 3,423 32.6% 11%
Nth America 2,893 26.3% 30% 2,226 21.2% -15%
Sth America 22 0.2% -79% 105 1.0% 855%
Total 11,000
5% 10,500
-5%

Data source: VW.

The Continental GT

No comments:

Post a Comment