Israel Car Sales By Brand : 2010-14

Can Mazda 'zoom-zoom' back to the top?

Sales reached an impressive peak in 2014 of nearly 240,000 units. Asian makes took eight of the top eleven spots. The big news was perennial leader Mazda took a tumble to 7th, only to now be clawing back some lost sales. In a nation where nothing changes at the top, that was quite something.

I other news, while Škoda has done well, twin brand VW has had a mirror reversal. Mitsubishi isn't sure where it should be, sales crumbling then revived. Ford hit a wall in '14, while SEAT is on the move up. Premium brands are not strong sellers here, with nothing above 20th.

10	11	12	13	14	Make	2010	2011	2012	2013	2014	%
2	1	1	1	1	Hyundai	30,453	33,060	31,525	32,089	31,376	13%
3	3	3	2	2	Toyota	22,289	19,719	20,000	22,788	27,384	11%
8	4	4	3	3	Kia	9,513	15,606	19,226	20,975	26,365	11%
1	2	6	7	4	Mazda	31,819	21,145	11,092	10,562	17,090	7%
12	10	5	4	5	Škoda	7,491	9,221	11,276	13,153	14,289	6%
4	6	9	6	6	Suzuki	12,218	12,155	9,540	10,988	13,799	6%
9	15	18	14	7	Mitsubishi	8,432	6,950	2,552	6,333	13,141	5%
6	5	10	11	8	GM US	11,049	15,187	8,666	7,147	12,564	5%
13	9	8	8	9	Nissan	6,784	10,030	9,812	10,403	9,872	4%
11	11	11	9	10	Renault	8,019	8,785	6,645	9,930	9,436	4%
10	14	14	12	11	Honda	8,275	7,271	6,112	7,058	8,427	4%
7	8	2	5	12	Ford	10,263	10,965	20,101	12,192	7,927	3%
5	7	7	10	13	VW	11,514	11,762	9,893	8,451	7,637	3%
19	16	15	15	14	Seat	3,049	4,425	5,887	5,838	6,177	3%
14	13	13	13	15	Citroën	6,250	7,565	6,119	6,637	4,635	2%
17	19	20	19	16	Subaru	4,681	3,211	1,746	2,435	4,330	2%
26	17	16	16	17	Opel	887	4,078	4,131	5,320	4,299	2%
18	18	17	18	18	Fiat	3,191	4,029	3,572	4,368	4,142	2%
15	12	12	17	19	Peugeot	6,063	8,104	6,388	4,406	4,121	2%
21	21	19	20	20	Audi	1,469	1,756	1,941	2,323	2,568	1%
25	26	24	21	21	Mercedes	969	924	990	1,654	1,985	1%
24	23	22	22	22	BMW	1,017	1,101	1,283	1,441	1,733	1%
20	22	23	23	23	Isuzu	1,757	1,460	1,243	1,314	1,584	1%
28	28	27	27	24	Lexus	450	431	480	570	1,001	0%
23	25	25	25	25	Volvo	1,071	998	712	738	985	0%
22	24	21	24	26	Chrysler	1,072	1,094	1,525	904	904	0%
27	27	26	28	27	Alfa Romeo	507	648	486	500	509	0%
32	34	28	29	28	MINI	96	135	396	498	496	0%
29	31	30	32	29	Ssangyong	285	233	207	115	330	0%
30	32	30	30	30	Land Rover	214	197	207	168	201	0%
-	30	29	31	31	Infiniti		302	259	154	144	0%
-	39	32	33	32	Great Wall	2	44	205	104	99
33	37	37	35	33	Jaguar	90	98	74	61	59
34	38	38	37	34	Porsche	63	64	46	57	50
38	35	33	34	35	smart	4	116	181	102	32
35	33	35	38	36	Lancia	33	141	155	17	28
-	-	-	-	37	Maserati					23
31	36	36	36	38	Piaggio	103	114	94	59	17
36	29	34	26	39	SAIC	22	327	168	729	4
16	20	-	-	-	Daihatsu	4,956	2,470
					Others	12	28	4	0	8
					Total	216,432	225,949	204,939	212,581	239,771

Data source: Israel Vehicle Importers Association.