13 June 2015

Sweden Car Sales By Brand : 2010-14


In the final in a series of thirteen articles on the Swedish car market, the five years shown below have been relatively stable. Volvo has remained the best selling brand in its home nation although being shadowed by VW. Toyota has slipped back and is now threatened by Audi and BMW for third spot. The US brands (purple shading) have had a poor run and now represent a quite a small part of the market.

Amazingly all through this time Saab has sold cars each year in Sweden. New owner NEVS is still unsure what to do but is thinking about production in Sweden and China.

To cover a nation like I have with Sweden I doubt I will be able to do to the same degree again. It goes all the way back to 1950, and at the bottom of the page there are links to the other twelve in the series. I hope you have enjoyed following the mainly ups and occasional downs of what has been the Swedish car market.


Brand 2010 2011 2012 2013 2014

Volvo 53,718 58,862 52,800 53,939 61,495

VW 35,692 43,492 42,732 39,393 44,947

Toyota 21,628 16,595 16,608 17,202 19,336

Audi 16,170 18,872 17,082 17,238 18,613

BMW 13,959 16,036 16,088 16,192 18,120

Kia 13,237 14,764 16,087 14,834 16,546

Škoda 12,492 13,931 11,952 12,178 13,339

Mercedes 10,475 11,861 11,408 9,214 11,531

Ford 17,856 16,954 13,865 10,889 11,308

Hyundai 10,163 12,546 11,850 10,404 9,947

Renault 13,791 12,634 9,481 9,294 9,903

Nissan 5,510 7,191 6,468 6,535 8,022

Peugeot 10,167 9,298 10,638 7,267 7,397

Fiat 2,744 4,171 4,377 5,114 6,166

Citroën 6,087 6,347 5,543 4,948 5,696

Opel 6,487 7,215 5,812 5,219 5,675

Mitsubishi 4,866 5,296 3,529 2,622 5,126

Dacia 1,715 1,620 624 2,235 4,777

Mazda 3,296 2,716 2,160 3,494 4,438

Subaru 4,365 3,476 4,306 4,925 4,285

Honda 4,126 3,377 2,837 3,638 3,442

Seat 2,629 2,724 2,090 2,678 3,364

Suzuki 3,073 3,964 2,694 2,566 2,440

MINI 750 1,415 1,492 1,360 1,646

Lexus 821 993 720 717 1,025

Land Rover 394 639 822 832 1,025

Chevrolet 1,488 1,714 2,741 2,474 871

Porsche 477 490 522 554 819

Jeep/Dodge 1,395 1,002 534 416 816

Lancia
102 467 376 315

Tesla



266

Saab 8,676 3,484 695 20 264

Jaguar 216 217 116 199 177

Alfa Romeo 210 542 271 230 175

smart 135 73 55 48 122

GM US 301 22 47 26 47

Others 368 349 386 329 385

Total 289,477 304,984 279,899 269,599 303,866

Data source: ABStatistik, without whom this series would not have been possible. If any other car maker or association would like a similar series, please contact me at rdc1234@gmail.com.

All other articles in the series: 1950-54, 1955-59, 1960-64, 1965-69, 1970-74,
1975-79, 1980-84, 1985-89, 1990-94, 1995-99, 2000-04, and 2005-09.

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