Things are most variable here when it comes to car buying. Government incentives coming and going affect the car industry. A change in bijtelling, or a company car tax, is helping push up PHEV and BEV sales leading up to January 2026 when the change takes place.
Colour coding shows that European models are popular but not as much as many other European markets. Kia is a surprising top brand in the Netherlands. It has three models in the top ten. I do prefer them to Hyundai overall and they do here too.
Korean models have nine of the Top 50 and Japan only four which is unusual outside of Korea. The US does reasonably well with five models. China had one listed below.
Photo source: Škoda (Elroq) and Tesla (Model Y) Nederland.
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