02 April 2024

Rolls Royce Model Deliveries : 2023














As has been the case with many luxury marques, increase was challenging in 2023. Managing how many are sold is critical to maintain a balance with demand and supply. 6,000 may be the sweet spot for RR.

The Cullinan SUV made up nearly six out of ten vehicles delivered. The Ghost came in next with one in four. The Phantom (picture above) is very exclusive and performed strongly to increase 21%. The new Spectre electric model (pictured at the base of the article) is now up and running...very quietly. The two door Wraith and Dawn siblings have been discontinued, replaced by the Spectre. 

Data source: BMW Group.



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