07 September 2014

Greece Top 4 Brands : 1980-89


The 1980 Datsun Sunny. The brand was dominant in 1980 Greece.

Total sales were up and down in the 1980's. From 35,700 in 1990 it went to 80,000 in 1982. Another low was 1987 with 50,500 but 1989 was up to 85,600. Brands changed places with a regularity rarely seen. Nissan was the only solid performer through the decade. Fiat started on second, fell away to 15th in '84 and back to 3rd by 1989. That sums up the Greek car market of the time.

In the chart below, sales are in hundreds so that 6.3 equates to 6,300. The column '%' shows the percentage the top four brands achieved that year.

Yr 1st Sales % 2nd Sales % 3rd Sales % 4th Sales % %
1980 Niss 6.3 18 Fiat 3.0 8 Opel 3.0 8 Toyo 2.6 7 42
1981 Niss 8.0 17 Opel 4.0 9 Ford 3.7 8 Toyo 3.7 8 41
1982 Ford 10.2 13 Niss 10.0 12 Hon 7.6 10 Opel 7.5 9 44
1983 Niss 7.5 12 Opel 6.2 10 Ford 5.6 9 Toyo 5.2 8 40
1984 Opel 8.5 13 Niss 7.1 11 Ren 5.5 8 Yugo 3.0 5 39
1985 Opel 9.5 12 Niss 8.6 11 Yugo 6.3 8 VW 5.7 7 38
1986 Niss 11.2 17 Seat 6.0 9 Lada 5.5 8 Toyo 4.7 7 42
1987 Niss 8.9 18 Toyo 4.7 9 Seat 4.4 9 Lada 3.6 7 43
1988 Niss 8.9 15 Toyo 8.9 15 Lada 4.0 7 Seat 3.9 7 44
1989 Niss 11.8 14 Toyo 10.7 13 Fiat 6.1 7 Lada 5.2 6 40

A Toyota Starlet from the 80's

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