27 August 2014

Hyundai Worldwide SUV/MPV Sales By Model : 1994-2013

Hyundai is more the car making brand within the group compared to Kia. Yet a couple of models sell well within the SUV range. The MPV side has withered though, probably not a bad thing as Kia do a few of those anyway. The percentage of SUV/MPVs is shown to the right of the chart below. Now a breakdown of the models.

The Tucson (ix35) a top seller

ix35: Better known to many as the Tucson, it is a compact SUV that sells very well indeed. It is currently made in Korea, China and the Czech Republic.

Santa Fe: This mid-sized SUV came out in the year 2000 and was soon a hit in the USA in particular. It is made in Korea, China, the US and a few in India.

ix20: Manufactured exclusively in the Czech Rep, it replaced the Matrix (Lavita) in Europe. I guess its sales are OK, but I wonder if Kia expected more. At least it shares much with the very similar Kia Venga, keeping costs down.

ix55: Also named the Veracruz, this mid-sized SUV is very similar to the Kia Sorento. It was never a big seller and has now been discontinued.

Lavita: This traditionally styled MPV and is known as the Matrix in some countries. It was designed by Pininfarina, when they were having an off day.

Entourage: This was a rebadged Kia Carnival/Sedona MPV but never had the success with it that Kia had. It seemed to be a replacement for the more successful Trajet but it was soon dropped.

Trajet: The MPV with French name meaning 'journey' was quite successful for Hyundai.

Galloper: This SUV was a rebadged Mitsubishi Pajero and you can see it sold strongly for the company.

Santamo: Another rebadged Mitsubishi, this time the Chariot MPV. It was replaced by the Lavita.

Other: Hyundai statistics, which I am sticking closely to, threw up these other SUV sales. I cannot for the life of me work out what they could be but I included them.

The last column shows the percentage of sales for SUV/MPVs out of all sales.

Yr ix35 S Fe ix20 ix55 Lav Ent Traj Galp Sant Other Tot %
94 - - - - - - - 39.4 - - 39.4 4
95 - - - - - - - 41.1 - - 41.1 4
96 - - - - - - - 35.0 25.2 - 60.2 5
97 - - - - - - - 53.8 17.5 - 71.3 7
98 - - - - - - - 57.1 17.9 - 75.0 11
99 - - - - - - 12.9 61.3 28.1 - 102.3 16
00 - 50.5 - - - - 56.3 61.3 34.3 - 202.4 19
01 - 166.6 - - - - 49.7 25.7 12.7 86.9 341.6 28
02 - 223.5 - - - - 44.3 13.2 12.2 117.7 410.9 28
03 - 246.7 - 40.4 54.8 - 47.4 7.6 - - 396.9 25
04 111.3 262.6 - 40.9 52.6 - 45.8 - - - 513.2 28
05 267.9 171.0 - 28.9 58.9 - 29.8 - - - 556.5 27
06 269.3 217.3 - 18.9 49.0 30.9 19.0 - - - 604.4 27
07 282.4 283.7 - 55.3 31.5 12.3 6.8 - - - 672.0 29
08 257.4 219.2 - 34.3 31.0 4.1 - - - - 546.0 22
09 216.6 203.4 - 28.5 11.8 - - - - - 460.3 16
10 396.9 230.0 19.7 38.3 5.0 0.1 - - - - 690.0 20
11 476.3 240.5 46.3 30.3 0.1 - - - - - 793.5 21
12 512.6 273.8 45.4 19.2 - - - - - - 851.0 21
13 513.3 395.3 32.3 5.7 - - - - - - 946.6 22

Data source: Thanks to Hyundai (and my tireless work).
Modified 2.09.14

SUV/MPV sales got to just over a quarter for some years but fallen back a little of late.

The Santa Fe is much more stylish these days

For others in the series, please click on the years: 2001-05,
2006-09, 2010-13,  and 1994-2013 Car.

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