After a 9% fall in 2025, 2026 is currently down 7%. Not unexpected as it seems to be the norm for the industry, even at the premium end.
Mercedes-Benz divides it's sales into three categories, Core, Entry and Top End, all of which lost ground fairly evenly.
Data & photo source: Mercedes-Benz.
Regions: Traditionally strong regions of Europe and North Amercia are doing well. The fly in the ointment is Asia. China is still an important market, but is less so with each passing year. The Rest was also down (11%) but accounts for just 5% of global deliveries.
Electric: Counting full electric and hybrid cars, 168,812 deliveries were made in H1. EVs are up 28% and PHEVs (hybrids) down 32%. Combined, that's a 7% fall in volume. In 2025 deliveries remained the same as the year before.
I'm surprised with PHEV deliveries dropping so much. They are now neck and neck with EVs.
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