10 March 2026

Italy Passenger Car Sales : 2026 (Jan-Feb)








Registrations were up 14% in February and up 10% YTD. The 2025 share figure below is for a full year. So how is Fiat doing in 2026?

It's been losing market share for decades but 2026 is witnessing a mini revival. The new Grande Panda is selling well along with the regular Panda, combined sales of 34,700 represented 86% of the Fiat total. Many other top selling brands struggled to keep up with it so far.  

Data source: Unrae. Photo: Jeep (Avenger) Italy.

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