Registrations were up +3% for the year. The 125,000 registrations are the highest since 2017 and 5% up on the average for the last ten years.
Toyota still leads the way as it has done for the last five consecutive years, but with a reduced lead. VW has gone up slightly but nothing will change now as sales are all but done in 2025. It was VW that was dethroned from the top spot in 2022 but is keeping Toyota honest.
Škoda holds third place ahead of Hyundai but there is little in it. Ford was at times the best selling brand at the beginning of the century, but is now struggling to stay in the top ten. Chinese brands are making inroads with BYD and MG leading the way.
Data source: SIMI. Picture Sources: Toyota Ireland & MG.
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