The company is doing it tough. It's been pulling back on sales anyway and now a very important part of its operations that are in Russia have been jettisoned, April being the last month data was included. It also has a meddling shareholder which has always been an issue. An overview is in order to capture the real picture.
The group as a whole saw sales drop from 2,180,000 to 2,051,000 a 6% reduction. Lada data has been . expunged from the data which has created a much healthier looking sales chart. There are five divisions within the Renault Group so we will delve deeper.
Renault/Samsung. The Renault brand is -9% and Samsung -11%. The last quarter helped a great deal. Still, with Renault readjusting its approach to volume and loss of Russian sales, all the other problems plaguing the industry as well have very much exacerbated the situation.
Dacia. Dacia had a useful 7% increase but the end of Lada as part of this new collaboration means it's quickly back to a solitary brand division. Lada's 76% drop, until it was no longer part of the company is no longer part of the equation.
Alpine. A tiny division for now with bigger plans afoot. The A110 sports car production is to be moved to Lotus in the UK and that will free up the factory it is currently made in for other things.
China. It's a country where Renault arrived late to the party and has not been successful. Now back to just one entity, one can only wonder what's next for Renault here. At least EVeasy managed a 68% increase on admittedly small numbers.
Mobilize: It's a new brand with plenty of what I call 'hype speak' by taking mobility into a new era. Once the nonsense talk is past, we will hopefully see if it materialises into something successful.
Summary. Not a bad look in cold figures and the Renault Group plans to come out of the other side of the rescaling and disruptions stronger. Nice to see they are still an open company with their data too. That earned them exposure on this prestigious website and all the positive publicity that generates (smile).
Data source: Renault group.
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