Premium car buyers are surprisingly conservative. They flock to what has the best reputation and that's why they are bought, an image of quality and success. It's hard to justify purchasing one based on value for money. Reliability and durability aren't a given either.
So here they bought pretty much the same marques as they did last year. The only company to break the mold was JLR but not for the right reason.
Data source: SDA.
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