20 February 2018

Mitsubishi Production By Model : 2012-16


Mitsubishi data comes out rather late but it is detailed when it arrives. Other manufacturers could be more open so I applaud their openness. Of course, a problem with being transparent is that it allows others to draw conclusions, something many companies do not want. They want to control the data and put the spin on it to maximise their image. So it takes courage be open.

In the case of Mitsubishi, things haven't gone to well for them lately, leading to their becoming part of the Renault-Nissan Alliance. It will be of great benefit for Mitsi but it will take time to implement the cost savings and co-operation that will come.

Looking at production figures below they have dropped in this period from just over 1.1 million to 980,000. Back in 1997, it nearly 1.5 million so the slide has been going on for some time. There are a lot less models now which has had an impact on volume. Now for each class of vehicle.

SUV: It's currently based around four models and represents 40% of all production. Mitsubishi's strength in this area has been so important for the company.

LCV: It is now mainly reliant on the Triton pick-up truck and the Delica van. The T120 mini truck volume has reduced markedly. Form 2012 to 2016, this class of vehicle has dropped from 33% to 23% of total production.

Car: This is a problematic area for Mitsubishi, as the Lancer is phased out. It's now down to one model, the Mirage/Attrage city car. The tie up that the company has now entered into will surely help there.

Kei: These diminutive vehicles are currently proving to be a hit, with production share up from 4% to 14% in the last five years. Some of these may already be made for Nissan but the data I got doesn't reveal this.

MPV: Over 180,000 were made in 1999 with several models available, but now it's down to one model and I wonder what the future is for this category.

Summary: It's difficult to be a small vehicle manufacturer in a country with many, some of which dominate proceedings. Mitsubishi needed help and it now has that. It will be interesting to see how this new arrangement unfolds.

Model 2016 2015 2014 2013 2012
Total SUV 395,168 461,264 515,770 463,080 419,251
% 40.3% 40.2% 42.8% 38.0% 37.7%
Outlander 145,838 187,869 146,148 133,862 110,726
RVR 142,232 143,061 180,151 160,805 150,111
Pajero Sport 61,090 76,469 127,737 101,040 99,318
Pajero 45,406 53,393 56,732 57,781 42,170
Jeep 602 472 502 532 534
Pajero iO

4,500 9,060 10,530
Pajero Mini



5,862

Total LCV 224,150 216,469 257,147 313,177 364,195
% 22.8% 18.9% 21.3% 25.7% 32.7%
Triton/L200 157,082 139,461 171,005 164,527 209,160
Delica 55,153 52,966 55,916 66,249 62,212
T120 11,712 23,568 29,184 33,746 31,473
Minicab 203 474 1,042 48,655 61,350

Total Car 210,470 269,585 252,198 265,669 282,556
% 21.4% 23.5% 20.9% 21.8% 25.4%
Mirage/Attrage 152,906 137,590 130,090 144,944 137,342
Lancer 54,133 127,509 117,283 112,986 130,087
Colt Plus 3,431 4,034 4,750 7,385 6,612
Galant
452 75 354 8,515

Total Kei 140,355 190,414 238,509 211,226 45,479
% 14.3% 16.6% 19.8% 17.3% 4.1%
eK Space 68,722 89,868 124,748 29,558
eK Wagon 67,379 95,803 110,300 178,977 33,920
i/i MIEV 4,254 4,743 3,461 2,635 6,404
Toppo


56 5,155

Total MPV 11,376 10,217 11,258 12,536 12,478
% 1.2% 0.9% 0.9% 1.0% 1.1%
Adventure 11,376 7,204 6,237 7,154 6,062
Zinger
3,013 5,021 4,907 5,382
Grandis


475 1,034

Grand Total 981,519 1,147,949 1,206,360 1,218,405 1,113,346

Data source: MMC.
Picture source: Netcarshow.

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