04 January 2025

Finland Passenger Car Sales : 2024










Registrations were up 9% in December but down 16% YTD so a solid end to a depressed market. The data below compares market share, not sales volume movement. The winner here is Toyota, a brand that has put emphasis on rallying in a country that loves that type of motor sport. Toyota currently accounts for nearly one in five passenger cars sold here. 

Tesla did a belly flop as did Peugeot and Opel. BYD has arrived so we will see how that progresses as it builds its dreams. MG timed its arrival poorly as Chinese electric vehicles now meet tariffs in Europe. Of course, all vehicles going to China are hit with import duty so nothing to see here. 

Data source: Tilastokeskus. 







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