How a nation will embrace a new car brand is uncertain. In Australia they took to Chinese brands quite quickly after some initial reticence. That caution was understandable as a vehicle is a major purchase with qualities such as reliability and durability are balanced against value for money. The value equation is there and reliability has improved so two boxes ticked and that was enough for many to take the plunge.
Below we see Foton was in early but exited quickly too. LDV has been around for some years now and considering the range that majors on vans gone well. Some European heritage may have eased concerns too. Great Wall was initially into pickup trucks but with the addition of Havel SUVs has made progress. MG came late but with a classic name and value kicked off like few if any could have anticipated.
Probably the only thing stopping more brands from joining in is Australia is right hand drive and China is not. I would assume that hurdle will be overcome as they see MG and others making hay.
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