27 April 2016

The Mazda MX-5 Hits One Million


Mazda are a lesser car maker in Japan. They have to work hard to be noticed and that means being a little different. One of those is making a sports car, one inspired by the British varieties such as MG and Triumph that were successful in years gone by. Mazda did it very well and had a winner on their hands. They have just made one million of the MX-5 to prove it.

In 1989, the car was introduced. Initial sales were good but over the years the popularity of the sports car genre has waned. Mazda has persisted nevertheless and nearly 29 years later, the fourth generation is here. First up the NA was made from 1989-1997. Then the NB went from 1998-2005. The third iteration (NC) was from 2006-2015. The ND has just been released and will also be sold as a Fiat.

Over the years, production has gone down. The data below shows the consistent trend, with spikes for new model introductions. The data below doesn't give 2016 figures and I assume 2016 production will not make this list hit the seven digit number. Therefore they may be slight inaccuracies in some of the figures but it is very close. Also, identical sales and production for 2015 doesn't seem likely. However, that is what I got.

With sports cars not enjoying as much popularity, I wonder if a fifth series would ever be made. I guess if the business case is sound, it would.


Year Sales Prod

1988
12

1989 35,843 45,266

1990 75,798 95,640

1991 71,538 63,434

1992 53,020 52,712

1993 45,145 44,743

1994 38,824 39,623

1995 35,649 31,886

1996 33,201 33,610

1997 32,035 27,037

1998 49,205 58,682

1999 46,402 44,851

2000 44,610 47,496

2001 39,266 38,870

2002 38,958 40,754

2003 33,004 30,106

2004 26,763 24,232

2005 25,263 29,950

2006 44,243 48,389

2007 41,574 37,022

2008 28,743 22,886

2009 22,139 19,341

2010 20,066 20,554

2011 16,582 14,995

2012 15,836 15,400

2013 13,770 11,639

2014 11,916 9,150

2015 12,209 12,209

2016 ? ?

Total 951,602 960,489

Data source: Everything explained.

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