21 April 2016

Fiat Production In Italy: 1994-1999

The Fiat Punto

I would have liked to go back further, but 1994 is where the road begins for Fiat production in Italy by model. Around this time, just over a million cars each year were made there of the Fiat brand. About half of that number were the Punto model, a mini hatchback (plus a convertible). It was introduced in 1993 to replace the very successful Uno, and proved to be a winner as well.

The small Bravo (3 door) and Brava (5 door) replaced the successful Tipo but not with the same popularity. Likewise, the slightly larger Marea took over from the Tempra. The large Croma model seemingly wasn't replaced by anything, but I assume the Marea covered for that.

Of the other models, the small MPV Mulitpla was very spacious but also unusual looking. No, really (if you haven't seen one). The Fiat Coupé was a small sports car with angular styling and quite attractive. It was released in 1993 and finished in 2000. The Barchetta small roadster was pleasant in appearance but not a big selling model. Finally the 600 Elettra was an electric version of the regular 600.

In summary, 1999 was the last year production in Italy - for the Fiat brand - exceeded one million. That will become evident in the next article of the series.

Model 1994 1995 1996 1997 1998 1999
Punto 559,260 666,705 563,601 656,283 568,590 552,260
Bravo/Brava - 93,464 293,746 254,293 192,848 181,437
Panda 72,925 76,327 61,783 130,108 123,788 129,825
Marea - - 53,545 141,228 93,951 87,468
Multipla - - - - 7,956 47,708
Coupé 17,987 13,483 11,359 12,186 9,023 6,361
Barchetta - 14,197 9,700 9,848 6,864 6,199
600 Elettra - - - - 81 138
Uno 144,068 71,864 43,920 13,632 - -
Tempra 76,136 43,830 6,135 1,680 - -
Croma 14,022 12,778 6,775 - - -
Tipo 178,812 108,684 2,304 - - -
Total 1,063,210 1,101,332 1,052,868 1,219,258 1,003,101 1,011,396

Data source: ANFIA.

The Marea saloon and wagon

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