11 April 2021

BMW Brand Global Model Sales : 2019-20

Total sales were just past the 2 million mark, down 7% on 2019. The SUV percentage held, possibly because Asia was the only region that increased in sales and they still have a strong passenger car following. In fact, that region made the difference between a modest decrease and a sizable one. 

The 3-Series is still the best selling model and cemented that position in 2020. For a company that finds niches that don't need to exist, no all-new models are the exception rather than the rule. The next few years will see a shift in emphasis to electrification so that will be the main focus at this stage. 

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