23 November 2015

Car Production In Germany By Brand : 1965-69

An advanced car for its day that was a flop on the sales front

Production continued it's upward trend in Germany through the late 1960's. VW was accounting for half of the volume and GM Opel not far off a quarter. Ford managed to produce less units surprisingly. Mercedes was increasing consistently and NSU released the technically advanced Ro 80 model in 1967. Sales were poor, as was its reliability and the now struggling NSU was taken over by VW in 1969, merged with Auto Union.

BMW was now on a roll and no longer the 98 lb weakling it had been for so many years. Auto Union was making a come back while Neckar's Fiat cars were meandering. In 1966, BMW bought Glas and benefited from both technology and skilled engineers.

Add three zeros to the figures below to get the total production number.

Yr VW GM Ford MB NSU BMW A U Por Nec Glas Oth Total
1965 1,363 616 316 174 92 63 52 11 15 30 1 2,733
1966 1,392 649 291 192 104 71 67 13 22 27 2 2,830
1967 1,089 540 194 200 103 82 39 11 18 18 2 2,296
1968 1,450 648 208 216 127 101 70 14 18 8 2 2,862
1969 1,532 788 301 257 144 140 120 15 13 - 3 3,313

Summary: Increases in production volumes continued and the brands that would take the industry forward were taking shape.

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