BMW Brand Global Deliveries : 2023-25

BMW is a marque that puts emphasis on performance. A BMW advertiseing executive even coined the phrase "The ultimate driving machine". I've never driven one to prove that, but at least I can check out the sales performance.

BMW currently delivers about 2.2 million cars each year. The last time the figure was below 2 million was 2015. 

2025 again passed that mark and comfortably so. In the end it was 2.17 million units. Two consecutive years of reduced deliveries but only fractionally.

Regions: These figures include MINI and RR as BMW release them that way. That explains why the total figures are different. 

Europe is the largest region and is up 7%. Asia has been the leading are for deliveries since 2020 but now for a second year the runner up. Asia is still prominent but the only region down (-9%),  China within that region a drag on sales. The Americas is up 6% and 'Others' up 10%.

Mexico German Car Production : 2025

BMW, Mercedes-Benz and VW/Audi manufacture cars in Mexico. Wage costs, the proximity to the US and Mexico having extensive free trade agreements contribute to the desirability to have plants there. 

BMW: The 2-Series Coupe, M2 and 3-Series are made here. A battery assembly facility is also underway with BEV models to made here in future. 

Mercedes-Benz: The GLB is made at a joint venture plant with Nissan assembly but that will cease in mid 2026, ending M-B production in Mexico.

VW/Audi: The Audi Q5 is made here, along with three VW models. The Golf will come here in 2027 and BEV models are planned. 

Summary: In total, 634,800 vehicles were made here by German manufacturers. M-B soon leaving is a blip but there will be continued investment by the other two companies.

Data source: INEGI. Photo: VW.

France Top 50 Models: 2025

Below we have the usual colour coded chart showing the best selling passenger car models and which region they are associated with. There is no surprise that French brands and those owned by them are doing well. In addition, both the Yaris and Yaris Cross are also made in France. 

Data source: CCFA.

Photo source: Citroen (ë-C3) & Nissan (Qashqai) France.