
Xiaomi make all sorts of things and in the second quarter of 2024 started delivering cars. It was a large four door fastback named the SU7 (photo above). The SU stands for Speed Ultra and looks like it was heavily influenced by Tesla. Mind you, that could be said of many Chinese cars of this ilk
Deliveries started in Q2 2004, with the company giving definite figures for the first two months, then a general number for the third month. So by using that information, I came up with 25,700 units delivered.
Then based on the Q4 and full year figures provided by Xiaomi, I came up with the Q3 number of 41,457. Elementary, my dear Watson. Why make it so hard?
In 2025, 411,837 units found owners based rounded and specific figures. Xiaomi goes from definite to indefinite figures ina random manner. Anyway, the 2025 figure was up 201%.
The arrival of the YU7 SUV (photo below), deliveries were given a real boost. The SU7 came to 258,164 and the YU7 153,673. The latter wasn't a full year either
For now, the emphasis has been on the Chinese market but strong local demand has meant opening up new export markets isn't possible at this stage.
In Q1 2025, the company reportedly lost US$900 on each car delivered. In Q2 it was US$500 and in Q3 a unit profit of US$900 so it is improving. Early losses aren't a surprise for a new venture. Starting out in the car industry is an especially expensive exercise.
Data & picture source: Xiaomi.