In smaller markets, things move about. When incentives to encourage purchasing a certain way are added then the potential for rapid change is likely. Iceland certainly has those two.
The Model Y not only helped propel Tesla to the top for best selling brand but is also miles ahead in the top ranked model stakes. The Model Y took almost 19% of total sales or put another way, about one in five cars sold was a Tesla Y. I asked why too. The Dacia Duster was second and the the oddly named bZ4Z third, coming out of nowhere.
Data source: Samgongustofa. Picture: Rent A Tesla Iceland.
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