21 January 2023

Morocco Sales : 2022


Registrations for December were -14% and for 2022 -7%. The '+/- diff' column below is for market share change. 

Dacia has been the long term leader of the market but lost about 1.5% of the market in 2022. That brand's owner Renault did alright though yet the gap between them is substantial. Both Hyundai and Kia are making strides in the right direction whereas VW and Škoda less so. 

There aren't that many brands here, import duty putting many off no doubt. Data is also a challenge and for that reason, there is a slight adjustment in statistics. I can't account for 81 units from the listed brands but as that is only minuscule... 

Data source: AIVAM.


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