USA Car/Light Truck Sales By Brand : 2010-14

The empire strikes back could have been the title of this article. Well, maybe overstated but US car makers took the fight to the Asian competition and did OK. Toyota was top in 2009, but went straight back to third in 2010. Hyundai's market share fell from 5.1% in 2011 to 4.4% in 2014, so that assault was blunted.

Therefore, a small victory for the US Big Three as they rationalised their brands and worked at improving the product. Some US nameplates were given the heave-ho, and those that remained became more successful. Ram was separated from Dodge and shows up here in the data as its own nameplate.

For some of the others: Saab went belly up and unsurprisingly no one wanted Maybach cars. Suzuki simply called it a day. Selling small vehicles in the USA is like pushing water uphill with a stick and Suzuki finally accepted that fact.

	Make	2010	2011	2012	2013	2014
1	Ford	1,752,511	2,057,210	2,160,859	2,403,542	2,376,841
2	Chevrolet	1,563,881	1,775,802	1,851,646	1,947,125	2,033,442
3	Toyota	1,488,588	1,396,837	1,764,833	1,893,874	2,004,373
4	Honda	1,096,874	1,023,986	1,266,569	1,359,876	1,373,029
5	Nissan	805,159	944,073	1,021,779	1,131,965	1,269,565
6	Hyundai	538,228	645,691	703,007	720,783	725,718
7	Jeep	291,138	419,349	474,131	490,454	692,348
8	Kia	356,268	485,492	557,599	535,179	580,234
9	Dodge	383,675	451,040	524,989	596,343	574,155
10	Subaru	263,820	266,989	336,441	424,683	513,693
11	GMC	333,204	397,973	413,881	450,901	501,853
12	Ram	212,952	257,610	300,928	367,843	469,139
13	VW	256,830	324,402	438,133	407,704	366,970
14	Mercedes	224,944	261,769	295,063	334,350	356,136
15	BMW	220,113	247,907	281,460	309,280	339,738
16	Lexus	229,329	198,552	244,166	273,847	311,389
17	Chrysler	197,446	221,346	307,967	302,492	308,785
18	Mazda	229,566	250,426	277,046	283,947	305,801
19	Buick	155,389	177,633	180,408	205,509	228,963
20	Audi	101,629	117,561	139,310	158,061	182,011
21	Cadillac	146,925	152,389	149,782	182,543	170,750
22	Acura	133,606	123,299	156,216	165,436	167,843
23	Infiniti	103,411	98,461	119,877	116,455	117,330
24	Lincoln	85,828	85,643	82,150	81,694	94,474
25	Mitsubishi	55,683	79,020	57,790	62,227	77,643
26	Scion	45,678	49,271	73,505	68,321	58,009
27	Volvo	53,948	67,240	68,117	61,233	56,366
28	MINI	45,644	57,511	66,123	66,502	56,112
29	Land Rover	31,864	38,099	43,664	50,010	51,465
30	Porsche	25,320	29,023	35,043	42,323	47,007
31	Fiat		19,769	43,772	43,236	46,121
32	Tesla	675	305	1,754	19,351	18,750
33	Jaguar	13,340	12,276	12,011	16,952	15,773
34	Maserati	1,897	2,322	2,730	4,768	12,943
35	smart	5,927	5,208	10,009	9,264	10,453
36	Bentley	1,430	1,877	2,315	2,872	3,003
37	Ferrari	1,547	1,701	1,891	2,053	2,145
38	Aston Martin	840	804	816	828	1,122
39	Rolls Royce	512	362	294	470	805
40	Lamborghini	290	340	474	690	736
41	Lotus	220	230	242	264	157
42	Alfa Romeo					91
43	Suzuki	23,994	26,618	25,357	5,946
44	Maybach	63	39	50	6
45	Saab	5,445	5,575	480
46	Mercury	93,195	248
47	Saturn	6,698
48	Hummer	3,812
49	Pontiac	1,182
	Total	11,590,518	12,779,278	14,494,685	15,601,202	16,523,281