The list is colour coded to represent the region or country the brand originated from. Unlike the article that covers sales by brand, the increase is based on sales volume. For the brand analysis I use market share.
Japanese models are plentiful here as are Asian ones generally. The Toyota RAV4 is miles ahead of anything else. Mitsubishi did well with the ASX and Highlander, both up about a third in total.
Chinese models are entering the Top 50 chart and more brands are arriving. However, with sales up 12%, no one seems to be suffering despite there are now 70 passenger car brands vying for attention.
Data source: NZTA. Pictures Toyota NZ (parking fail) & MG NZ.
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