21 July 2022

Wales Sales: 2021





















The data below is provided by the DTI UK. The top 30 brands across the UK as a whole are listed and the registrations for those brands are listed by region. That means there may be a brand or two that misses out here and with 860 others, maybe so. 

Wales' sales amounted to 58,000 in 2021, down 4%. Last year total sales fell 25% but Vauxhall defied gravity and went up 2%. Well, gravity caught up with it and down to fifth it went. Ford returned to its usual spot. Kia was the big mover near the top of the list. 

Scotland Sales: 2021















The data below is provided by the DTI UK. The top 30 brands across the UK as a whole are listed and the registrations for those brands are listed by region. That means there may be some brands that miss out here and with 2,000 others, definitely. 

Scotland's sales amounted to 138,500 in 2021, up 8%. I'd have to say that Vauxhall's long history of being the top brand suddenly ending two years ago and rebounding back in 2021 was quite a comeback. A 28% drop in sales during 2020 shook things up and now things have stabilised. Toyota added a full percentage point to its share so may have a role to play in the leadership rankings.   

20 July 2022

Northern Ireland Sales: 2021
















The data below is provided by the DTI UK. The top 30 brands across the UK as a whole are listed and the registrations for those brands are listed by region. That means there may be a brand or two that misses out here but with only 540 others, maybe not. 

Northern Island's sales amounted to 37,000 in 2021, up 3%. VW dethroned Ford which has been a long standing leader barring the odd year it missed. Maybe this will be for one year as well. Or as they both lost share while the pack made up ground, they may both be out of luck in 2022. 

Lada Brand Model Sales : 2021-22 (Jan-Apr)











With domestic sales down 78% in April, it led to a -46% YTD so things aren't going well for Lada. Along with all the other problems in the industry, Lada has another with a war going on and the fallout from that. If that wasn't enough, owner Renault divested itself of the company. 

The last report Renault released of sales data is below, from January to April. Mind you, data for the rest of the year wouldn't change much as Lada all but grinds to a halt for the time being at least. The loss of Reanult's expertise will hurt Lada unless a Chinese firm steps in to take over that role. 

I coloured the chart to show which models increased their share of sales. It was the two 4wd models that lifted along with the utility Largus. (This will be the last of the Lada data).

Data source: Renault Group.

10 July 2022

Aston Martin Regional Sales : 2021










Aston Martin has been revitalised. From wholesale sales of 3,394 in 2020 to 6,178 in 2021. That's an 82% increase, with all regions playing their part. They are also the only manufacturer of cars in Wales as an aside. 

Americas: It is the largest region for the brand, with sales close to 2,000. Volume was up 115% and that region currently represents 30% of the total. 

Asia / Pacific: Close behind the Americas, this region mirrored the above in all facets. 

EMEA: Europe, Middle East and Africa contributed almost 1,300 sales and close to 20% of the total. 

UK: It is its own unique region and it only had a 28% increase. 


I don't have a breakdown by model but assume the Welsh made DBX was a major contributor to the increase. There is now a 707 version, the first example pictured above getting plenty of TLC. 

Aston Martin went through a tough patch but the business looks well and truly back on track. Talking of track, they are also into racing too but that's another subject.