11 October 2018

Turkey Passenger Car Sales : Jan-Sep 2018


Sales started out fine but during the year they starting tumbling and now are -24% YTD 2018 and -67% for the month. The economic situation isn't good with  inflation, increases on loan interest and some changes on tax on cars and other issues all playing a part.

Below the % column is market share and the +/- is shift in market share, comparing the first nine months of 2018 with the full 2017 year. Green shows market share gain and yellow a drop. With the market so depressed, some brands with sales decreases will have increased their share of the pie and will show as a percentage increase.

By focusing on market share, I've avoided showing the full force of a slumping market. Many of the pluses are really down but at least they get some credit for taking a larger slice of the pie, even if it is no longer a family sized one.


17 18 Brand 2018 % +/-

1 1 Renault 59,761 16.5% 5.0%

2 2 VW 37,510 10.3% -16.6%

3 3 Fiat 28,289 7.8% -8.1%

4 4 Hyundai 26,647 7.4% 7.8%

7 5 Toyota 20,942 5.8% 2.7%

11 6 Honda 20,388 5.6% 53.9%

6 7 Dacia 19,185 5.3% -8.7%

8 8 Ford 18,952 5.2% -5.2%

10 9 Peugeot 18,621 5.1% 23.8%

5 10 Opel 16,944 4.7% -24.4%

13 11 Škoda 15,773 4.4% 27.4%

9 12 Nissan 14,887 4.1% -7.4%

12 13 Mercedes 12,330 3.4% -3.9%

15 14 BMW 9,704 2.7% -1.1%

14 15 Audi 9,448 2.6% -12.7%

16 16 Seat 8,540 2.4% 6.0%

17 17 Citroën 6,266 1.7% -15.1%

18 18 Kia 5,767 1.6% 5.1%

19 19 Volvo 4,175 1.2% 86.2%

20 20 Suzuki 1,841 0.5% -14.9%

21 21 Chrysler 1,491 0.4% 26.1%

23 22 Subaru 1,042 0.3% 20.4%

22 23 Land Rover 859 0.2% -8.8%

25 24 Mazda 811 0.2% 14.5%

24 25 MINI 804 0.2% 8.3%

26 26 Porsche 470 0.1% 39.9%

28 27 Mitsubishi 253 0.1% 42.5%

32 28 DS 202 0.1% 238.5%

27 29 Ssangyong 152 0.0% -16.3%

30 30 Alfa Romeo 141 0.0% -12.1%

29 31 Jaguar 125 0.0% -26.5%


Others 145


Total 362,465 -24.0%

Data source: ODD.

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