17 January 2018

Finland Car Sales : 2017


Registrations were down 1% for the year after a (% increase in 2016. Historically, the best selling brand will periodically change, with no long term leader that you usually find in many markets. Toyota took over in the year 2000, VW in 2011 and now the Big T has come back in 2017. It was achieved by a strong improvement in sales, VW assisted with slight drop in its total.

There were plenty of small passing manoeuvres as you look down the list below. Some big losses too such as Honda that suffered from the ending of the Civic wagon which was very popular here. Sales for various brands can be up then down from year to year.

The chart below shows a % symbol that represents market share. The +/- column is increase or decrease based on the market share of 2017 against the 2016 year. Camper vans are added in case you wanted to know their sales too. You're welcome, it's all part of the service.

13 14 15 16 17 Brand 2017 % +/-
2016 % +/-
2 2 2 2 1 Toyota 14,759 12.6% 16%
12,736 10.8% 6%
1 1 1 1 2 VW 12,746 10.9% -3%
13,197 11.2% 3%
3 3 3 3 3 Škoda 11,505 9.8% 6%
10,805 9.2% 9%
5 4 5 5 4 Volvo 8,903 7.6% 21%
7,347 6.2% -1%
4 5 4 4 5 Ford 8,287 7.1% -13%
9,515 8.1% 11%
7 6 6 6 6 Nissan 6,900 5.9% -5%
7,298 6.2% 1%
6 8 7 7 7 Kia 6,847 5.8% -4%
7,168 6.1% 10%
11 11 8 8 8 Opel 6,755 5.8% -4%
7,046 6.0% 30%
9 9 10 10 9 Mercedes 6,420 5.5% 11%
5,804 4.9% 14%
8 7 9 9 10 Audi 5,599 4.8% -8%
6,077 5.2% 13%
10 10 11 11 11 BMW 5,008 4.3% 4%
4,835 4.1% 0%
19 17 12 12 12 Renault 4,598 3.9% 9%
4,210 3.6% 49%
12 14 14 14 13 Hyundai 2,713 2.3% -4%
2,823 2.4% 6%
14 13 13 15 14 Peugeot 2,377 2.0% -4%
2,468 2.1% -10%
17 16 18 16 15 Seat 2,333 2.0% 0%
2,332 2.0% 36%
13 12 15 13 16 Honda 1,866 1.6% -50%
3,739 3.2% 48%
16 18 19 17 17 Mazda 1,744 1.5% -11%
1,966 1.7% 21%
23 20 20 19 18 Dacia 1,712 1.5% 16%
1,481 1.3% 12%
15 15 16 18 19 Citroën 1,214 1.0% -30%
1,742 1.5% -9%
24 22 22 22 20 Suzuki 1,111 0.9% 5%
1,061 0.9% 58%
21 19 17 20 21 Mitsubishi 998 0.9% -20%
1,254 1.1% -28%
20 21 21 21 22 Subaru 728 0.6% -32%
1,070 0.9% -10%
27 25 25 25 23 Lexus 316 0.3% 37%
230 0.2% 8%
28 24 24 24 24 Land Rover 279 0.2% -1%
283 0.2% 30%
26 26 26 27 25 MINI 276 0.2% 58%
175 0.1% -7%
34 30 28 30 26 Tesla 247 0.2% 104%
121 0.1% -17%
30 32 29 23 27 Jaguar 246 0.2% -15%
290 0.2% 152%
22 27 23 26 28 Fiat 230 0.2% 4%
221 0.2% 1%
32 29 27 28 29 Porsche 181 0.2% 38%
131 0.1% -22%
29 33 34 31 30 Alfa Romeo 122 0.1% 33%
92 0.1% 96%
31 31 30 32 31 Chrysler 62 0.1% -27%
85 0.1% -11%
- 36 31 29 32 Ssangyong 33
-73%
123 0.1% 34%
25 28 32 33 33 DS 22
-61%
56
-25%

Other 58

43
Total 117,195
-1%
117,824
9%
Incl Campers 118,583
0%
118,991
9%

Data source: Statistics Finland

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