09 July 2017

Denmark Car/LCV Sales Jan-Jun 2017

The movie heros run for their lives

Sales were up 4.6% for the year so far. Passenger cars are up and LCVs down. I've included light commercial vehicles because of the way sales are counted here. Differentiation is based on the buyer category rather than the model category. That plus I have access to the data.

VW has been the best selling brand since 2011 and and that won't change in 2017. Neither Ford nor Opel have excelled so far his year. Nissan and Suzuki meanwhile are doing very well. Both Jaguar and Land Rover are picking up nicely, the former is rarely outselling the latter but it does in Denmark.

The chart below shows a % symbol that represents market share. The +/- column is increase or decrease based on the first six month's market share of 2017 against the full 2016 year.

13 14 15 16 17 Brand 2017 % Lyr
2016 %
1 1 1 1 1 VW 19,325 13.6 11%
31,832 12.3
4 3 2 2 2 Peugeot 13,867 9.7 3%
24,476 9.4
2 2 3 3 3 Ford 10,873 7.6 -8%
21,496 8.3
3 4 4 5 4 Toyota 10,462 7.4 4%
18,400 7.1
6 5 5 4 5 Renault 10,412 7.3 -1%
19,225 7.4
10 10 8 6 6 Opel 8,329 5.9 -9%
16,759 6.5
7 6 6 7 7 Citroën 8,251 5.8 3%
14,573 5.6
5 7 7 8 8 Škoda 7,143 5.0 -4%
13,652 5.3
13 12 10 9 9 Mercedes 7,007 4.9 1%
12,725 4.9
12 11 12 14 10 Nissan 6,542 4.6 38%
8,680 3.3
15 14 13 13 11 Suzuki 6,288 4.4 31%
8,741 3.4
9 9 11 11 12 Hyundai 5,320 3.7 -5%
10,266 4.0
8 8 9 10 13 Kia 5,286 3.7 -13%
11,144 4.3
14 13 14 12 14 Audi 3,808 2.7 -21%
8,826 3.4
18 17 15 15 15 BMW 2,964 2.1 -7%
5,789 2.2
19 18 17 17 16 Mazda 2,947 2.1 1%
5,310 2.0
16 16 19 16 17 Seat 2,625 1.8 -12%
5,450 2.1
24 19 20 19 18 Dacia 2,399 1.7 -7%
4,692 1.8
11 15 16 18 19 Fiat 2,139 1.5 -17%
4,699 1.8
20 22 22 20 20 Volvo 1,901 1.3 16%
2,990 1.2
21 23 23 21 21 Honda 1,151 0.8 -26%
2,834 1.1
28 21 18 22 22 Mitsubishi 1,127 0.8 -23%
2,683 1.0
23 24 24 23 23 Iveco 610 0.4 -1%
1,129 0.4
25 26 26 25 24 MINI 376 0.3 2%
675 0.3
22 25 25 24 25 DS 223 0.2 -40%
677 0.3
33 33 31 28 26 Jaguar 199 0.1 50%
243 0.1
26 30 29 31 27 Alfa Romeo 183 0.1 130%
145 0.1
27 29 28 27 28 Subaru 114 0.1 -22%
268 0.1
29 31 30 33 29 Land Rover 103 0.1 48%
127 0.0
32 32 32 32 30 Porsche 65 0.0 -16%
141 0.1

Others 261 0.0
1,137 0.4
Total 142,300
259,784

Data source: Bilimp.

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