16 February 2017

Romania Car Sales - Brand / 2016


Sales leaped 17% in 2016 and past the 100k mark with ease. Sounds good but the numbers are still quite low compared to some years from last decade. The local car brand Dacia has done well nuder Renault ownership. It still commands over 30% of the sales, although that is down on the last three years. As for the rest, increases are aplenty.

In the chart below, pale yellow represents a reduction in registrations, pale blue is increase but lost market share. Green is for those exceeding the market growth and finally the salmon colour for those with over 100% increase.


12 13 14 15 16 Brand 2016 % +/-

1 1 1 1 1 Dacia 35,448 30.8% 5%

2 2 2 2 2 VW 11,983 10.4% 22%

3 3 3 3 3 Škoda 10,268 8.9% 16%

4 4 4 5 4 Renault 8,351 7.3% 39%

5 5 5 4 5 Ford 6,957 6.0% 15%

7 6 6 6 6 Opel 5,441 4.7% 50%

6 7 7 8 7 Hyundai 3,481 3.0% 25%

8 8 8 7 8 Toyota 3,446 3.0% 18%

14 12 9 10 9 Mercedes 3,367 2.9% 37%

16 14 13 9 10 Fiat 3,120 2.7% 21%

9 11 14 15 11 BMW 2,675 2.3% 38%

11 10 11 12 12 Audi 2,552 2.2% 25%

15 13 10 11 13 Nissan 2,509 2.2% 11%

13 15 17 17 14 Suzuki 2,370 2.1% 75%

10 9 12 14 15 Peugeot 2,232 1.9% 13%

17 17 15 13 16 Kia 2,092 1.8% 5%

21 18 16 16 17 Seat 1,750 1.5% -3%

24 20 19 18 18 Mazda 1,583 1.4% 45%

20 19 18 19 19 Land Rover 1,157 1.0% 6%

22 22 22 21 20 Honda 1,000 0.9% 20%

18 21 20 20 21 Citroën 842 0.7% -6%

19 23 21 22 22 Mitsubishi 465 0.4% -20%

23 24 24 24 23 Volvo 402 0.3% 25%

25 25 25 23 24 Chrysler 395 0.3% -2%

29 27 26 25 25 Porsche 259 0.2% 30%

27 26 28 26 26 MINI 220 0.2% 38%

30 30 29 28 27 Jaguar 198 0.2% 175%

31 31 30 29 28 Lexus 164 0.1% 141%

34 34 34 27 29 smart 109 0.1% 22%

26 31 35 32 30 Subaru 56 0.0% 44%

28 28 27 30 31 Alfa Romeo 27 0.0% -36%

35 33 32 33 32 Ssangyong 21 0.0% 5%

35 35 33 34 33 Maserati 20 0.0% 5%

- - - 31 34 DS 10 0.0% -76%






Other 34







Total 115,004 17%

Picture source: Dacia.
Data source: APIA.
Text source: RayCee.

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