08 August 2016

Land Rover Model Sales - Jan-July 2016


Land Rover sales were up 18.9% in July, 2016 over the same month in 2015. The driving force behind that was the Discovery Sport which is now the biggest selling model. Its sales were up 69%. The Evoque was +12%, RR Sport +21%, Range Rover +8% and Discovery +19%. The Defender was -90%,understandably. Regionally, Europe was +25%, North America +21%, China +43% and Others -12%.

Year to date, the Discovery Sport is +140%, Evoque +2%, RR Sport +1%, Range Rover -7%, Discovery +7% and Defender -51%. Total sales are up 15%, to 261,000 units.

Combining Jaguar and Land Rover, sales are YTD 336,000. Will 600,000 be reached by year's end? That's hard to say but certainly possible, depending on how many F-Pace models can be made.


Model July Share YTD Share +/-

Disc Sport 8,392 27% 71,782 27% 140%

Evoque 8,208 26% 66,939 26% 2%

RR Sport 6,699 21% 51,522 20% 1%

Range Rover 3,906 12% 32,446 12% -7%

Discovery 3,923 13% 32,079 12% 7%

Defender 158 1% 6,414 3% -51%

Freelander 2 0% 11 0% n/a

Total 31,288 261,193 15%

Data source: Tata.
Picture source: caradvice.au

No comments:

Post a Comment