14 June 2016

Land Rover Sales Italy By Model: 1997-2015

The Italians certainly understand style

You may be a surprised to know that over the last 19 years, nearly 250,000 Land Rover vehicles were bought in Italy. I assume my data is correct, but if not the figure is probably larger. The reason is in Europe some LRs are sold as commercial vehicles and some of the early data may not include that. If so, the difference wouldn't be that much anyway.

Over 100,000 Freelander models have been sold and seeing that is the life of the model, the complete number. The Discovery has been a solid performer, as too the Range Rover. The latter was affected by the arrival of the Sport model's arrival in 2005. The RR Sport is popular in Italy and the RR Evoque a smash hit. The Italians love style and the Evoque is very much to their taste. The Discovery Sport looks it too will do well if a partial year of sales is anything to go by.

Yr Evoque Dis Sp RR Sp Defend R Rov Disco Freel Corr Total
97 - - - 1,400 1,610 2,620 - -10 5,620
98 - - - 1,360 1,570 1,840 3,730 -20 8,480
99 - - - 1,400 1,050 2,400 10,410 -20 15,240
00 - - - 1,540 640 1,870 10,220
14,270
01 - - - 1,560 700 3,220 9,350 70 14,900
02 - - - 2,580 1,290 2,120 9,990 -50 15,930
03 - - - 1,920 1,160 1,670 6,880 20 11,650
04 - - - 2,100 940 1,260 7,710
12,010
05 - - 1,730 1,980 730 2,140 5,980
12,560
06 - - 4,750 2,430 620 1,380 4,250
13,430
07 - - 5,080 1,760 720 1,330 7,010
15,900
08 - - 4,030 1,970 530 920 5,940 -10 13,380
09 - - 2,680 1,600 380 820 5,010 -10 10,480
10 - - 3,210 1,570 370 930 4,670
10,750
11 1,330 - 2,910 1,210 430 910 3,850
10,640
12 7,340 - 1,880 880 220 630 2,780
13,730
13 7,960 - 1,540 760 640 400 2,490
13,790
14 7,850 10 3,410 1,080 570 350 1,690
14,960
15 7,780 4,360 3,710 1,170 700 370 40
18,130
Tot 32,260 4,370 34,930 30,270 14,870 27,180 102,000 -30 245,850

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