04 May 2016

West Midlands England Car Sales By Brand : 2015

With 5.6 million people, it is the fifth largest of the nine regions and a slightly higher population density than average at 430 people per square kilometre (England average 407). It has the eighth highest (or second to lowest) income average of £25,000 (£27,500). WM has 10.6% of the population and 13.9% of car sales. Car sales were up 9.2% (6.3%), well above the average.

This is a powerful car manufacturing region, with Land Rover, Jaguar, SAIC MG and Aston Martin made here.

Winners: Nissan took 8.7% (National average 5.8%) and 3rd (6th). Peugeot 8.3% (4.0%) and 4th (8th). Citroën 7.5% (3.0%) and 5th (11th). Jaguar 1.9% (0.9%) and 17th (24th) DS rounded out the PSA's popularity in these parts with 0.9% (0.3%).

Losers: Ford secured 11.1% (12.7), VW only gained 6.2% (8.5%) and 6th (3rd) and Porsche 0.3% (0.5%). Jeep is just 0.2% (0.4%).


14 15 Make 2015 % +/-


2 1 Ford 35,350 11.1 -1%
+20 or more

1 2 Vauxhall 35,100 11.1 -8%


3 3 Nissan 27,475 8.7 2%
0 to +19

5 4 Peugeot 26,368 8.3 15%


4 5 Citroën 23,966 7.5 3%
-1 to -19

6 6 Volkswagen 19,696 6.2 -10%


7 7 Audi 16,695 5.3 -10%
-20 or less

8 8 BMW 15,756 5.0 -11%


9 9 Mercedes 14,184 4.5 19%


12 10 Land Rover 9,810 3.1 21%


10 11 Toyota 9,145 2.9 -1%


11 12 Škoda 7,288 2.3 -14%


18 13 Renault 6,628 2.1 6%


14 14 Hyundai 6,556 2.1 -10%

13 15 Volvo 6,323 2.0 -15%


16 16 Honda 6,271 2.0 -3%


22 17 Jaguar 6,153 1.9 46%


15 18 Fiat 5,964 1.9 -16%


17 19 Kia 5,780 1.8 -8%


20 20 Mazda 5,687 1.8 16%


19 21 MINI 5,372 1.7 1%


21 22 Seat 4,361 1.4 -10%


24 23 Mitsubishi 3,250 1.0 20%


23 24 Suzuki 2,993 0.9 -22%


? 25 DS 2,770 0.9 n/a


25 26 Dacia 1,838 0.6 -1%


26 27 Lexus 1,122 0.4 -9%


27 28 Porsche 1,038 0.3 18%


30 29 Jeep 596 0.2 131%


29 30 smart 562 0.2 70%



Others 3,466




Total 317,563



Data source: DTI.

Jaguar is over twice as popular in this region compared to the national average

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