14 March 2016

Liechtenstein Top Ten Sales By Brand : 1975-84


They say small things amuse small minds. Then my mind must be minuscule as the Liechtenstein car market is about as small as they come. Between the dates here under consideration, no brand could crack the 300 sales level and total sales were always under 1,900.

The loyalty of Liechtensteiners to VW cannot be questioned, as they have remained the top selling make through to 2015. Opel was second for much of this time shown below. Japanese car importers were doing increasingly well, with Subaru a surprisingly popular choice.

Audi is listed here but at that time, it was a mixture of makes that eventually became one under the Audi logo. It included DKW, Auto Union and NSU as well.

Each column after the brand counts the years from 1975 to 1984 with sales listed for the Top 10 of that year. So in 1975 VW sold 151 cars and Alfa Romeo made 10th spot with 45 sales.


Rk Brand 75 76 77 78 79 80 81 82 83 84



1 VW 151 225 269 288 245 283 265 275 216 280

2 Opel 73 110 136 172 164 154 128 212 158 219

3 BMW 89 80 88 120 116 164 115 138 116 132

4 Ford 69 116 168 175 141 148 179 120 135 105

5 Toyota 47 61 80 116 84 99 87 99 96 94

6 Renault 69 78 108 160 122 133 118 133 78 83

7 Subaru





107 95 72 80

8 Fiat 58 44 71 88 66
96 92 72 77

9 Audi 55 73 105 88 106 74

98 72

10 Mercedes 49 45 50 62
67


72


Nissan
46


108 122 101 100

Mazda



74
93 81


Mitsubishi




68




Citroën

48 67 65





Alfa Romeo 45









Data source: Statistical Office of Liechtenstein.

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