05 February 2016

MINI Sales By Nation : 2015



Over 338,000 MINIs found new homes to call their own in 2015, and I seem to have found national locations for nearly 99% of them. This data is unofficial as MINI does not provide any data other than general press releases.

When the BMW MINI arrived in 2001, the UK was its biggest market until 2006, when the USA took over. The UK won it back for a year but the USA has been the largest market for the marque from 2008 to 2014. 2015 was a good year for MINI in the UK and an 18% rise in registrations put that nation back at the top. I'm picking the new 5-door version was the reason.

Germany took third back, based on its good year and a poor one in China. The Chinese figure is an educated estimate but not far off the money (would MINI care to confirm?). France pipped Italy while Mexico and the Netherlands passed Switzerland.  Sweden was a stand out with a 70% jump in sales and up four places. Two nations touted as the next big things in car sales - Brazil and Russia - both slumped.

Overall a good year for MINI. Made in the UK, Austria and the Netherlands, the new 5-door went well and the new Clubman should continue the success for 2016.


11 12 13 14 15 Make 2015 % +/-

2 2 2 2 1 UK 63,584 18.8% 17.9%

1 1 1 1 2 USA 58,514 17.3% 4.3%

3 3 3 4 3 Germany 39,714 11.7% 19.7%

6 4 4 3 4 China 30,000 8.9% -13.0%

4 5 5 6 5 France 22,693 6.7% 23.0%

5 6 6 5 6 Italy 22,008 6.5% 15.0%

7 7 7 7 7 Japan 21,083 6.2% 19.8%

8 8 8 8 8 Spain 9,592 2.8% 16.7%

12 10 9 9 9 Korea 7,501 2.2% 14.1%

10 9 10 10 10 Canada 7,050 2.1% 31.0%

9 11 11 11 11 Belgium 5,910 1.7% 18.3%

14 14 13 13 12 Mexico 5,305 1.6% 20.6%

13 13 14 14 13 Netherlands 4,880 1.4% 32.8%

11 12 12 12 14 Switzerland 4,861 1.4% 8.9%

18 17 17 15 15 Australia 3,342 1.0% 30.0%

22 21 23 20 16 Sweden 2,795 0.8% 69.8%

16 18 18 18 17 Austria 2,501 0.7% 18.0%

21 24 24 22 18 Portugal 2,102 0.6% 34.4%

17 15 16 17 19 RSA 2,078 0.6% -3.0%

15 19 19 16 20 Brazil 1,990 0.6% -17.8%

24 23 21 21 21 Middle East 1,806 0.5% 12.3%

20 20 20 24 22 Turkey 1,739 0.5% 62.4%

19 16 15 19 23 Russia 1,350 0.4% -22.9%

25 29 29 25 24 Greece 1,294 0.4% 23.9%

29 27 27 27 25 Poland 1,130 0.3% 25.4%

28 28 30 28 26 Luxembourg 847 0.3% 10.1%

27 26 25 26 27 Norway 841 0.2% -10.5%

39 38 39 30 28 Malaysia 756 0.2% 15.4%

34 33 36 36 29 Ireland 662 0.2% 27.3%

45 39 41 40 30 Czech Rep 625 0.2% 103.6%

30 36 34 35 31 Denmark 619 0.2% 13.4%

38 34 36 33 32 NZ 615 0.2% 8.1%

48 35 35 38 33 Israel 611 0.2% 23.2%

26 25 26 29 34 Hong Kong 589 0.2% -18.8%

31 31 33 32 35 Colombia 520 0.2% -17.5%

62 37 38 37 36 Indonesia 477 0.1% -6.5%

33 32 32 34 37 Chile 440 0.1% -20.0%

- 41 40 39 38 India 340 0.1% -15.6%

36 42 44 41 39 Singapore 295 0.1% 52.8%

47 50 48 45 40 Romania 193 0.1% 28.7%

41 43 42 42 41 Finland 189 0.1% 1.1%

42 44 49 46 42 Slovakia 159 32.5%

57 58 61 49 43 Croatia 143
31.2%

58 52 52 47 44 Hungary 119
3.5%

32 47 43 54 45 Slovenia 114
54.1%

40 30 28 44 46 Argentina 90
-48.6%

60 59 55 51 47 Ukraine 87 35.9%

61 60 56 51 48 Uruguay 77 -23.8%

66 64 64 58 49 Estonia 60
100.0%

57 55 58 56 50 Serbia 58 -7.9%

66 65 65 59 51 Mauritius 43
87.0%

64 61 62 60 52 Liechtenstein 31
106.7%






Others 4,044 1.2%






Total 338,466
11.0%

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