23 January 2016

Turkey Car Sales By Brand : 2015


This was a record year for Turkey and the 23.5% increase was very strong. Just four brands managed a decrease whereas the rest had double digit increases. Not one brand had single digit increases or decreases, something I don't recall seeing before.

VW took the lead for the first time since the year 2000 at least (anyone who knows where earlier data can be found please let me know). Scandal? What scandal? It passed perennial top brand Renault in the process. Toyota did particularly well but nothing could go close to Jaguar. A minuscule 52 sales last year exploded into 336 in 2015. Still not a big number but I guess it is what you would call the XE effect. If only Jaguar could make more of them. The Suzuki distribution has changed hands and the effect was a sales crash, which happens sometimes.


11 12 13 14 15 Brand 2015 % +/-

4 2 2 2 1 VW 107,401 14.8% 26.9%

1 1 1 1 2 Renault 101,746 14.0% 13.0%

6 6 6 3 3 Hyundai 50,131 6.9% 11.6%

7 7 7 7 4 Toyota 47,996 6.6% 39.8%

3 5 5 4 5 Fiat 47,363 6.5% 19.8%

2 4 3 6 6 Ford 47,158 6.5% 26.5%

5 3 4 5 7 Opel 47,000 6.5% 19.7%

10 8 8 8 8 Dacia 37,257 5.1% 33.6%

12 12 10 9 9 BMW 31,221 4.3% 19.3%

15 16 11 10 10 Mercedes 30,333 4.2% 31.3%

9 9 13 11 11 Nissan 26,421 3.6% 36.0%

11 14 9 13 12 Peugeot 22,808 3.1% 34.0%

18 18 17 14 13 Škoda 22,107 3.0% 52.1%

16 15 15 12 14 Audi 20,279 2.8% 13.9%

19 19 19 17 15 Seat 16,911 2.3% 33.2%

13 13 12 15 16 Citroën 16,520 2.3% 14.8%

14 11 14 16 17 Honda 16,278 2.2% 18.0%

17 17 16 18 18 Kia 13,873 1.9% 25.9%

20 20 20 19 19 Volvo 6,939 1.0% 14.5%

30 30 28 20 20 Jeep 3,507 0.5% 78.9%

25 29 24 22 21 Mazda 1,761 0.2% 36.4%

24 22 22 25 22 MINI 1,739 0.2% 62.4%

33 33 26 21 23 Subaru 1,737 0.2% 23.9%

22 23 25 23 24 Land Rover 1,577 0.2% 30.7%

21 24 23 24 25 Mitsubishi 1,366 0.2% 17.9%

34 34 33 29 26 Porsche 861 0.1% 46.4%

31 25 27 26 27 Alfa Romeo 847 0.1% -12.4%

32 27 29 31 28 Ssangyong 605 0.1% 13.9%

28 31 31 28 29 Proton 500 0.1% -29.3%

23 28 34 32 30 Chery 394 0.1% 21.2%

37 37 37 38 31 Jaguar 336 0.0% 546.2%

27 21 21 27 32 Suzuki 177 0.0% -81.5%

29 32 35 34 33 Tata 168 0.0% 33.3%

39 36 36 37 34 smart 88 0.0% 15.8%

40 41 38 36 35 Maserati 73 0.0% -12.0%






Others 118







Total 725,596 23.5%

Data source: ODD.

No comments: