18 January 2016

Portugal Car/LCV Sales By Brand : 2015


Sales were the best since 2010 and +24% was a welcome result for car importers. While Renault's +32.5% in December couldn't quite match the total sales increase, Peugeot increased its share nicely. VW had a poor December, down 18% and it's now lost touch with the top two. Nissan and Ford will be happy with 2015.

Smart, Jaguar and Jeep all had strong growth, so did Suzuki, although from surprisingly such a lowly position. Lancia is leaving all markets but Italy but I wonder what happened with Porsche? Only one sale in December. 2016 should be better you would think.


11 12 13 14 15 Brand 2015 % +/-

1 1 1 1 1 Renault 26,747 12.8% 23.4%

2 3 2 2 2 Peugeot 21,865 10.4% 29.4%

3 2 3 3 3 VW 18,858 9.0% 17.8%

9 7 5 4 4 Mercedes 14,951 7.1% 31.3%

4 5 6 5 5 Citroën 13,107 6.3% 16.9%

11 6 7 6 6 BMW 12,889 6.2% 21.4%

5 4 4 7 7 Opel 11,935 5.7% 15.4%

12 12 12 11 8 Nissan 11,002 5.3% 43.9%

6 10 11 12 9 Ford 10,583 5.1% 45.2%

7 8 8 9 10 Fiat 10,049 4.8% 25.9%

10 11 10 8 11 Toyota 9,513 4.5% 14.2%

13 9 9 10 12 Audi 9,453 4.5% 18.8%

8 13 13 13 13 Seat 7,204 3.4% 4.5%

20 22 16 14 14 Dacia 4,901 2.3% 25.9%

18 16 19 16 15 Kia 3,671 1.8% 40.3%

17 15 15 15 16 Volvo 3,573 1.7% 33.5%

19 17 17 17 17 Škoda 3,112 1.5% 29.3%

14 19 20 18 18 Mitsubishi 2,600 1.2% 14.8%

21 18 21 21 19 smart 2,597 1.2% 81.6%

24 23 22 20 20 MINI 2,102 1.0% 34.4%

23 20 18 19 21 Honda 1,635 0.8% -9.2%

16 21 23 22 22 Hyundai 1,584 0.8% 43.5%

25 26 25 23 23 Mazda 1,468 0.7% 34.4%

33 25 27 25 24 Land Rover 775 0.4% 32.3%

27 28 28 26 25 Iveco 726 0.3% 41.5%

22 24 24 24 26 Alfa Romeo 607 0.3% -18.3%

32 34 32 30 27 Lexus 338 0.2% 14.6%

34 33 31 32 28 Jaguar 310 0.1% 84.5%

29 31 30 31 29 Isuzu 302 0.1% 26.9%

28 30 33 33 30 Jeep 247 0.1% 130.8%

- - - - 31 DS 227 0.1% n/a

26 32 34 34 32 Suzuki 154 0.1% 516.0%

31 29 29 28 33 Porsche 115 0.1% -70.9%

30 27 26 27 34 Lancia 79 0.0% -83.5%

40 - - 36 35 Maserati 30 0.0% 130.8%






Others 43 0.0%






Total 209,352 23.9%

Data source:  ACAP.

No comments: