26 January 2016

Luxembourg Car Sales By Brand : 2015

VW not on the Up! in Luxembourg, but still leading

Luxembourg has a very even sales pattern for a small nation. Between 2006 and 2008, it just got past 50,000 sales but hasn't done so since. It didn't experience the crash that other countries did after 2008, just a slight, general decline. In fact, this the poorest year for sales since that peak period and the lowest since 2003. This at a time when European nations generally are improving on the sales front.

Renault was deposed by VW as the best selling brand in 2006, the latter has been top ever since. The popularity of premium marques testifies to the affluence of the duchy. Total car sales fell 6.3%, while VW decreased nearly 10%. BMW fared well and closed the gap from 1,625 to just 335.

In the data provided, there is an entry for Land Rover, another for Jaguar and still another for JLR. It seems that eventually they will all be under JLR. For now I have added LR and JLR as LR would be the major contributor to JLR. My suspicion is heightened by the low Jaguar sales figure. I asked Statistiques Luxembourg about it and they saw ma point but they simply got the data from another source so referred me there. I wrote to the other source and they just didn't get what I meant. Oh well.

Yellow is decrease in excess of the total market, blue also represents a fall in sales, but less than the -6.3%  total. Green is for those who defied the trend and actually went up in sales.


11 12 13 14 15 Model 2015 % +/-

1 1 1 1 1 VW 5,816 12.5% -9.6%

3 3 3 4 2 BMW 5,481 11.7% 13.9%

2 4 2 3 3 Audi 4,259 9.1% -11.9%

4 2 4 2 4 Renault 3,880 8.3% -22.9%

6 6 5 5 5 Mercedes 3,878 8.3% 6.4%

5 5 6 6 6 Peugeot 2,367 5.1% -13.1%

8 8 9 7 7 Ford 2,157 4.6% -7.6%

10 9 8 9 8 Opel 2,063 4.4% -6.1%

7 7 7 8 9 Citroën 1,837 3.9% -19.1%

11 11 13 11 10 Škoda 1,707 3.7% 12.7%

9 10 11 10 11 Hyundai 1,383 3.0% -23.7%

12 13 14 12 12 Volvo 1,368 2.9% 11.0%

15 15 12 13 13 Fiat 1,149 2.5% -4.9%

13 12 10 14 14 Nissan 927 2.0% -20.6%

18 19 19 19 15 MINI 847 1.8% 10.1%

22 16 17 17 16 Land Rover 818 1.8% 3.9%

14 18 18 18 17 Seat 791 1.7% 0.8%

21 22 22 20 18 Porsche 782 1.7% 37.9%

19 17 15 16 19 Dacia 737 1.6% -12.4%

25 25 26 26 20 Jeep 691 1.5% 103.8%

16 14 16 15 21 Toyota 675 1.4% -26.2%

20 20 20 21 22 Suzuki 544 1.2% 2.8%

23 24 21 21 23 Kia 467 1.0% -11.7%

28 29 24 25 24 Mazda 329 0.7% -8.4%

17 21 23 24 25 Alfa Romeo 222 0.5% -42.8%

26 26 27 23 26 Honda 216 0.5% -52.3%

37 36 35 27 27 Infiniti 161 0.3% -5.3%

30 30 30 29 28 smart 141 0.3% 1.4%

34 34 33 31 29 Ssangyong 129 0.3% 10.3%

32 33 34 32 30 Lexus 121 0.3% 31.5%

27 28 29 30 31 Mitsubishi 109 0.2% -11.4%

31 31 32 36 32 Subaru 103 0.2% 51.5%

- - - - 33 DS 96 0.2% n/a

39 38 38 32 34 Maserati 79 0.2% -14.1%

29 27 28 35 35 Lancia 54 0.1% -40.0%

24 23 25 28 36 GMUS/Ko 50 0.1% -67.7%

33 32 31 34 37 Jaguar 48 0.1% -47.3%

38 37 36 37 38 Ferrari 35 0.1% -10.3%

- - 43 38 39 Tesla 31 0.1% -11.4%

36 35 37 39 40 Aston Martin 28 0.1% -3.4%

40 39 39 40 41 Bentley 24 0.1% -7.7%

44 41 41 45 42 Lada 16
300.0%

41 40 40 41 43 Lotus 13
-13.3%






Others 22






Total 46,651
-6.3%

Data source: Statistiques Luxembourg.

BMW is two. Aiming for one

No comments:

Post a Comment