15 May 2015

Botswana Car/LCV Sales By Brand : 2014

The capital Gaborone

Botswana is a relatively successful sub-Sahara African nation, one of few. Of course discovering diamonds did help, but at least the rewards weren't syphoned away to far away anonymous bank accounts. The challenge now is to develop vibrant alternative for exports other than diamonds.

Sales data is a challenge to find and I suspect this the only place you will find it. You're welcome. Total sales were just down 1%. Toyota has just over 50% of the market, and daylight comes in second. I colour coded the brands by region they are associated. Japanese brands are strong as you can see.



12 13 14 Brand 2014 % Inc/Dec


1 1 1 Toyota 18,182 53.0% 0%


2 4 2 VW 2,607 7.6% 13%


4 2 3 Mazda 2,481 7.2% -14%


3 3 4 Nissan 1,844 5.4% -21%


6 6 5 Honda 1,724 5.0% 15%


5 5 6 BMW 1,703 5.0% 3%


7 7 7 Mercedes 1,143 3.3% 15%


9 8 8 Ford 965 2.8% 44%


10 9 9 Audi 629 1.8% -6%


11 12 10 Chevrolet 466 1.4% 32%


8 10 11 Mitsubishi 378 1.1% -43%


12 14 12 Isuzu 282 0.8% 5%


14 11 13 Volvo 290 0.8% -31%


16 15 14 Jeep 255 0.7% -2%


13 13 15 Land Rover 238 0.7% -23%


17 16 16 Kia 180 0.5% -13%



17 17 Subaru 143 0.4% -27%


15 18 18 Hyundai 78 0.2% -39%


19 19 18 Peugeot 78 0.2% -15%


18 20 20 Opel 50 0.1% -41%



21 21 Dodge 37 0.1% -46%


21 24 22 Renault 35 0.1% 30%


20 23 23 Chrysler 29 0.1% -34%



22 24 Mahindra 25 0.1% -62%



26 25 Iveco 4 0%


22 25 26 Daewoo 1 -94%


- - 26 Hino 1





Others 434 1.3% 36%





Total 34,282 -1%

Data source: CSO Botswana.

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