|The Outlander. A very important vehicle for the company|
Mitsubishi is a small car maker that struggles because of it's size, the 19th largest car maker. However, it is not allowed to disappear as a system called keiretsu - which consists of interlocking business ties - keeps it afloat. If not for that system, Mitsubishi may not be around.
Most of Mitsubishi's production centres around Japan and Thailand. Even China produces few vehicles for the company. Money is tight. The Lancer model is seven years old and really feeling it's age. The new Mirage is selling well but models such as the Outlander are crucial for profitability, something MM at times struggles to achieve. The currently undervalued Yen is helping to make the company profitable presently. It has close ties with proton in Malaysia, provides models for PSA and has a small operation in India with Hindustan.